360 Marketing Strategy Development
From concept to execution, we build dynamic results-driven, through-the-line campaigns and strategies that align the brands and Talent's needs, while delivering return on investment.
We work together with agencies and, or brand teams to understand the specific objectives of the partnership and develop campaign plans that can run across all elements of the marketing mix. This includes working closely with the talent and their management to curate the campaign rollout above the line and on social media; through to promotional and instore mechanics.
By creating bespoke campaigns specially designed for specific markets, Resonance highlights the mutual benefits of collaboration between brand management teams, talent and ‘fans’.
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